Between Heresy and a Hard Place

A glimpse of life as an inchoate reality-surfer riding waves of awe and ridicule

B. Lorraine Smith
4 min readJun 5, 2023
I notice two types of humans. Both challenge me in infinite ways. (Artwork by me; ink in notebook, image edited in PowerPoint)

I peel back layers of reality to understand things that don’t make sense. Then I compare notes with others and share what I find out. This is how I seek a path towards healing our industrial system.

I feel wedged between those who are way ahead of me on the trail and those who gape at me like a heretic. The former, upon seeing my early stage learning curve, kindly resist saying, Well, duh! The eyes of the latter denote a distinct, Whaaat?

To those who understood the bigger picture all along, I am painstakingly slow at cluing in. To those who are vested in the failures of the current model, I say undigestible things.

Neither is a comfortable space to find myself in. Here’s an example of the kind of thing I’m “discovering” and saying in various quarters.

Net Zero climate targets are part of the ecological and social inequality *problem*, not the solution.

This is a big topic and one I’m not going to unpack here. I have written about this elsewhere…



B. Lorraine Smith

Former sustainability consultant replacing ESG with reality-based insights about corporate purpose and impact.