Does Google Fit In Our Future?

I ran an assessment to find out: does the company contribute to—or undermine—the future we want? Here’s what I learned.

B. Lorraine Smith
8 min readMay 13, 2022

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Cover slide for the Alphabet (Google) Matereality assessment available here.

What’s this all about?

After twenty years of sustainability consulting, including conducting a lot of materiality assessments where I felt like we were side-stepping the…

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B. Lorraine Smith

Recovering ESG "expert"; yarn spinner; distance runner; magical realist. Sensing a path to an economy serving life. also at https://blorrainesmith.substack.com/