Why I Wish I’d Followed My Instincts As a Climate Denier

Coming clean on what I really think about “corporate climate action”

B. Lorraine Smith
8 min readJul 14, 2022

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Clouds imitating trees? Or trees imitating clouds? Reality: elusive, even when it’s in our faces.

We were driving — my boss, J and I — on a wide swath of highway towards a client site just outside Atlanta, Georgia. It was 2012, early days for us. I had been freelancing for the firm where he was a senior leader. I then got hired on as a director…

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B. Lorraine Smith

Former sustainability consultant replacing ESG with reality-based insights about corporate purpose and impact. https://www.blorrainesmith.com/